Director Aditya Assarat, back from France, where he was participating in the Thai Pitch at the Cannes Film Market, reports decent reception for Wonderful Town in Bangkok, where it has been screening for the past two weeks as the first film in the Director's Screen series. The film also opened for a commercial run last month in France, and has had great reception there. Aditya continues:
The reception for Wonderful Town in Bangkok has been better than I expected. There are 40 to 50 people every night. I went for a Q&A session and was happy to see some not-film-type-people, which means the PR is getting out to regular people who might be curious in a new experience -- the type of audience we are trying to reach out to in the first place (the film-type-people would come regardless).
The reception at the French premiere has been fantastic. The press is very enthusiastic and we had good timing, coming out two weeks before Cannes when there is traditionally a lull in the theaters as everyone gears up for the big festival. so in that little window, we managed to pull of a coup -- there was no competition in the art-film category so alot of people went to see Wonderful Town. The numbers are good and they have added prints, from 15 to 18 and now 21 prints.
No word on if Wonderful Town will see an expanded release in Thailand, even if it might be received well in such places as Chiang Mai and especially Phuket.
At Cannes, Aditya also participated in the Thai Pitch, which was put together by producer Pantham Thongsang. Three other directors were selected for the Pitch -- Nonzee Nimibutr, Pornchai "Mr. Pink" Hongrattanaporn and Nithiwat Tharatorn. Aditya pitched his next project, High Society. He continues:
Thai Pitch was okay. It was a bit disorganized, but I still managed to meet alot of people because it's Cannes, and everyone in the business is there. So I met a few meaningful contacts that could lead to something further. Now I am back in Bangkok and supervising the editing of my TV documentary series, Dreamchaser. It'll be on air every Monday at midnight starting on June 2 on Channel 3. And finally, getting back to work on my script for High Society. I gotta get it to a bunch of investors in June and have 50 pages still to go. So now, back to work.
The Director's Screen series continues this week with the opening of The Truth Be Told: The Cases Against Supinya Klangnarong. More on that in the next day or so.